Maggie Louise Confections / Art Director + Senior Graphic Designer
Developed a UI template to achieve a new, user friendly website. Evolving from Magento to Shopify. Strategically targeted email campaigns in alignment with marketing calendar. In turn, contributing to a 200% increase in email subscribers. Guided the PR Firm with content creation, brand aesthetic, and messaging on social media handles. 300% increase in social media engagement since Sept 2017. Designed product for both B2C and B2B. Include: Netflix, Vogue, Neiman Marcus and Nordstrom.
maggielouiseconfections.com
Holiday Catalog 2018
Art Direction, Design and Styling. Mailed to 100,000 customers, it reactivated 1,521 existing buyers & acquired 1,119 new customers.
Art Direction, Photography & Editing
Web Banners for Adroll
Designed New Canvas Tote Bag
Product Design / Our Exclusive SXSW box sketched out & brought to life.
Illustration & Animation